Apartment Hotel Shinjuku

Apartment Hotel Shinjuku has so much personality. First of all, it looks like a house -- love those ‘70s red roof tiles. And it’s hidden down a quiet alley lined with cute apartments.

I felt like an asshole in my sweats because the employees (who are so so nice) dress so so cool. Not only is the lobby and the basement an adorable hip as hell antique-y store, so is the outside where you can smoke, sip a Blue Bottle and/or 7-11 coffee (they’re both less than a five minute stroll away) and watch the locals bike by. The porch is packed with funky furniture and quirky items, like an empty bird cage, all, I think, for purchase. The items are out there all night. That’s how safe the neighborhood is.

Location is everything. Shinjuku station is a five minute walk away. But you might get distracted by its neighbor AKA Takashimaya AKA the only department store I’ll ever fuck with. SO GOOD.

Each room is designed differently! I think next time I’ll stay for thirty days in thirty different rooms. #Dream

If you’re a snob, this place probably won’t be your jam. But I’ve gotta tell you, I stayed at a five star hotel in Hong Kong before I landed at Narita and I preferred it here. Felt like home. (In other words, my tiny room was akin to my Lower East Side studio, except it wasn’t deteriorating and it was a lot cuter and quieter.